When did Chevy (or the press) start calling their emblem a "bowtie?" Sure sounds like something decided upon in marketing meeting in the 1970s. The idea that you can wash your 4-door Chevy Biscayne, leave your rural home and arrive at a State Dinner with no disapproving looks from the valet. At least arrive in an Impala! You really have to stretch the imagination (apologies to minimalist designers) to consider this a bowtie. Admittedly, it's closer to a bowtie than emblems for any other manufacturer, but the knot is too big, for one. And the left & right ends are slanted, for another. Nevermind the fact that it was not referred to it as a "bowtie" in 1914 (the image above). If people want to believe this emblem to be a bowtie, it's time for a slight redesign of this shape. Stop the charade.
